WTW becomes official insurance partner of WSL Football

WTW has become the official insurance partner of the Barclays Women’s Super League (BWSL) and Women’s Super League 2 (WSL2) as part of a new multiyear agreement aimed at supporting the growth of women’s football.

The broker said the partnership will see it work with WSL Football and clubs across both leagues to develop insurance and risk propositions.

A key element of the collaboration will be the development of a specialist insurance proposition designed specifically for players competing in the BWSL and WSL2.  

WTW said the initiative is intended to address the risks and health considerations faced by female athletes as the women’s game continues to expand.

The firm added that appropriate insurance protection can help safeguard players’ earnings in the event of injury or illness, while also helping clubs protect their investment in playing talent.

Carl Hess, chief executive at WTW, said: “At WTW, our purpose is to transform tomorrows. We see this as the driving force behind everything we do and it’s a vision shared by WSL Football.

”This long-term collaboration presents a unique opportunity to bring our risk, insurance and advisory capabilities to women’s football. Our focus is on enabling players, clubs and leagues to thrive with confidence as the women’s game continues its rapid ascent on the world stage. We are proud to be working with WSL Football to drive meaningful, lasting impact.”

Wider strategy

WSL Football said the partnership forms part of its wider strategy to build a sustainable and professional environment for clubs and players.

Zarah Al-Kudcy, chief revenue officer at WSL Football, said: “Ensuring we have the right protection and support in place for players during their careers and for clubs is an important part of building a truly professional and sustainable game.

”Bringing on WTW as a new partner with specialist expertise, whose people-first approach aligns with our values, means that together we can explore new ways to address the specific needs of women footballers and help create a stronger future for players, clubs and the wider game.

”Like all our WSL Football partnerships, it is more than investment into the league, it is investment into the whole women’s football ecosystem and ensures that the infrastructure around the game continues to develop alongside it.”